Shopping Cart
Your Cart is Empty
Quantity:
Subtotal
Taxes
Shipping
Total
There was an error with PayPalClick here to try again
CelebrateThank you for your business!You should be receiving an order confirmation from Paypal shortly.Exit Shopping Cart

MIKAL Salon & Spa Software

Ultimate Salon Software since 1982

Blog

Blog

More on the 5 Marketing Steps to Success

Posted on June 18, 2022 at 2:40 PM

Here are the 5 Steps and strategies Mikal Software salons are using to resume business and grow their businesses.

 

First let’s make sure we are rewarding our Super Stalwart clients – the one who would risk life and limb to get those services done by you. Fire up your client Loyalty and Rewards program for these clients.

 

Here is how one of our salon/spas restarted the points program when reopening:

 

The Spa Owner says… We instituted our program in June on reopening and the clients LOVE it!

 

We give 10 points for every service dollar and have our flyer posted all over the Spa. We also have emailed 7000 people on our Mikal email list about the new Points program. (Note the support that the spa gives the program with flyers, posted info, and direct email marketing to customers.)

 

We have a program called “Pamper Points”. The first reward is a haircut. This is the department we are building.

 

We printed a Mikal Customer Ranking report for the 6 months before lockdown, and worked out the average dollar amount spent by our clients per year. The rewards are to encourage clients to spend more in addition to rewarding our “big spenders”.

Redemptions include:

- 10 facials generate enough points for a complementary shampoo, conditioner, style and waxing.

- 10 massages generate enough points for a complementary hot oil scalp treatment and paraffin hand

and foot treatment. (Pedicure and Manicures are extra)

We pay our staff for the services rendered.

We also introduced a Couples Night Out. It is a great way to get clients to bring in a second potential client to the Spa. We have this deal on our website and in Mikal software have put in a client type for “Couples Night” so we can mail Text or email them with future specials and events – i.e. makeup events. We are building our makeup division. We emailed this info to clients, too. The Couples Nights are held on our slow nights to control numbers in the salon/spa and also build our slow evenings. We also are now open on Sundays for Couples Afternoon Affairs (lol) and were never open before on Sundays.

 

We are working on teen workshops for the Winter/Spring. They are a great untapped market with disposable income for cosmetics and makeup!

Would you like the free PDF with these and other great ideas? Give us a call or send and email.

 

Categories: None

Post a Comment

Oops!

Oops, you forgot something.

Oops!

The words you entered did not match the given text. Please try again.

96 Comments

Reply cheap jordans
7:05 PM on June 18, 2022 
I intended to write you that very little word to say thanks yet again just for the marvelous strategies you've documented here. This is certainly open-handed with people like you to allow unhampered just what some people would have made available for an electronic book to help make some cash for themselves, certainly since you might well have tried it in case you wanted. Those concepts additionally acted to be a great way to understand that some people have similar dream just like my very own to know very much more with respect to this condition. I believe there are lots of more enjoyable sessions in the future for individuals who start reading your website.
cheap jordans http://www.jordansforcheap.us.com
Reply cheap jordans
7:06 PM on June 18, 2022 
I am only commenting to make you understand what a beneficial encounter my daughter found reading through your webblog. She came to find numerous pieces, which included how it is like to have a great teaching mood to let other people really easily know just exactly selected extremely tough issues. You actually exceeded our desires. I appreciate you for providing such powerful, dependable, explanatory and even unique thoughts on that topic to Ethel.
cheap jordans http://www.shoesjordan.us.com
Reply moncler
7:07 PM on June 18, 2022 
My wife and i got quite comfortable when Louis could deal with his investigations by way of the precious recommendations he had using your web pages. It is now and again perplexing to simply find yourself making a gift of solutions that many other people could have been making money from. And now we know we have got the blog owner to appreciate for that. The specific explanations you made, the simple blog navigation, the friendships you make it easier to instill - it is all exceptional, and it is facilitating our son in addition to our family do think the matter is cool, which is certainly wonderfully fundamental. Thank you for the whole thing!
moncler http://www.monclerjackets.us
Reply kyrie 7
7:07 PM on June 18, 2022 
A lot of thanks for all of your effort on this site. Debby takes pleasure in participating in investigation and it's simple to grasp why. Almost all know all concerning the dynamic medium you offer rewarding solutions via the web blog and recommend participation from visitors on that area so our own simple princess is always becoming educated so much. Enjoy the rest of the new year. You are doing a brilliant job.
kyrie 7 http://www.kyrie7shoes.us
Reply supreme hoodie
7:07 PM on June 18, 2022 
My husband and i felt now comfortable that John managed to finish up his inquiry while using the precious recommendations he had in your weblog. It's not at all simplistic to simply choose to be releasing points the rest might have been making money from. Therefore we figure out we have the blog owner to appreciate because of that. The specific explanations you have made, the simple website menu, the friendships your site give support to engender - it's got most fantastic, and it's really letting our son and the family reckon that this subject is amusing, and that is rather fundamental. Thank you for the whole lot!
supreme hoodie http://www.supremeshoodie.com
Reply air jordan
7:07 PM on June 18, 2022 
My spouse and i got peaceful that Emmanuel could round up his basic research from the ideas he gained using your web page. It is now and again perplexing to just happen to be freely giving helpful hints that many other folks could have been trying to sell. We really understand we have got the website owner to be grateful to for this. All of the explanations you made, the simple website menu, the relationships you aid to instill - it is many spectacular, and it's really leading our son in addition to us feel that that subject is cool, and that is really pressing. Thanks for the whole thing!
air jordan http://www.jordanstoreonline.com
Reply supreme hoodie
7:08 PM on June 18, 2022 
Thank you for all of the efforts on this blog. Ellie delights in setting aside time for investigation and it's easy to understand why. Many of us hear all relating to the compelling way you render valuable guides on this web blog and therefore cause contribution from other individuals on the topic while our favorite girl is now learning so much. Have fun with the remaining portion of the new year. You're performing a good job.
supreme hoodie http://www.supremeclothings.us.com
Reply yeezy shoes
7:08 PM on June 18, 2022 
Thank you so much for giving everyone an extraordinarily pleasant opportunity to read articles and blog posts from this web site. It's usually very lovely and as well , full of a great time for me and my office friends to visit the blog not less than 3 times per week to study the latest guidance you have. And lastly, we're always pleased concerning the magnificent solutions you give. Selected 4 areas in this post are definitely the most efficient we've ever had.
yeezy shoes http://www.shoesyeezy.com
Reply off whtie t shirt
7:08 PM on June 18, 2022 
I just wanted to make a message so as to thank you for all of the stunning strategies you are giving at this site. My time intensive internet search has now been paid with good quality concept to share with my relatives. I 'd say that we visitors actually are very endowed to dwell in a magnificent website with very many lovely people with insightful techniques. I feel somewhat fortunate to have come across your webpages and look forward to so many more brilliant times reading here. Thanks a lot once more for a lot of things.
off whtie t shirt http://www.off-whiteclothing.us.org
Reply hermes belts
7:08 PM on June 18, 2022 
Thank you a lot for giving everyone remarkably brilliant chance to read critical reviews from this website. It is always so nice and as well , full of a great time for me and my office co-workers to visit your website more than three times a week to learn the new guidance you will have. And definitely, I am just certainly motivated with all the magnificent strategies you give. Selected 3 areas in this posting are basically the very best I have ever had.
hermes belts http://www.hermesbelts.us.org
Reply off white t shirt
7:16 PM on June 18, 2022 
My spouse and i were so thankful Raymond managed to conclude his basic research with the ideas he discovered in your site. It is now and again perplexing to simply choose to be making a gift of helpful tips which often many people might have been trying to sell. We really figure out we have got you to be grateful to because of that. Those illustrations you made, the straightforward site navigation, the relationships you can help promote - it is most awesome, and it's really letting our son and our family consider that this idea is entertaining, and that's very fundamental. Thanks for everything!
off white t shirt http://www.off-whiteclothing.us.com
Reply kobe shoes
10:44 PM on June 18, 2022 
I wanted to create you a very small observation to be able to thank you very much as before for the spectacular techniques you've documented on this site. It's so incredibly open-handed of people like you to provide openly all some people would have marketed for an electronic book to help with making some profit on their own, mostly now that you could possibly have done it in case you wanted. These good tips as well served to be the great way to be sure that many people have the identical eagerness really like my own to understand many more regarding this condition. I think there are many more enjoyable instances up front for individuals who find out your website.
kobe shoes http://www.kobe-shoes.us.com
Reply kyrie 6
10:44 PM on June 18, 2022 
Thank you so much for giving everyone such a remarkable possiblity to discover important secrets from this web site. It's always very amazing and jam-packed with a great time for me and my office peers to visit your site a minimum of thrice weekly to read through the newest things you have got. And lastly, we're at all times fulfilled for the special points served by you. Certain 3 points in this article are definitely the best we have ever had.
kyrie 6 http://www.kyrie-6.com
Reply yeezy 700
10:44 PM on June 18, 2022 
My husband and i got very more than happy when Ervin could conclude his reports out of the ideas he made from your own blog. It's not at all simplistic to simply always be offering guides which others may have been selling. So we take into account we've got the blog owner to be grateful to because of that. The type of explanations you have made, the simple website menu, the relationships you can help to promote - it is mostly remarkable, and it's making our son in addition to our family do think the subject is pleasurable, which is certainly wonderfully fundamental. Thank you for all!
yeezy 700 http://www.yeezy-shoes.us.org
Reply goyard bags
10:44 PM on June 18, 2022 
Thank you a lot for providing individuals with such a spectacular opportunity to read from this website. It is always very ideal and also full of a good time for me and my office friends to visit your website at a minimum 3 times per week to learn the new guides you will have. Not to mention, I am also actually pleased for the very good things served by you. Some 3 facts in this article are basically the best we have ever had.
goyard bags http://www.goyardshandbag.com
Reply off white outlet
10:44 PM on June 18, 2022 
Thank you for all your efforts on this website. Kate enjoys working on investigation and it's really obvious why. My spouse and i learn all about the powerful means you render very important guidance on this blog and therefore welcome response from some others on this concept and our girl is actually discovering a lot of things. Enjoy the remaining portion of the new year. You are always carrying out a terrific job.
off white outlet http://www.off-whitehoodie.com
Reply bape clothing
10:44 PM on June 18, 2022 
I not to mention my friends were found to be following the nice advice from the blog then all of the sudden I had an awful suspicion I had not expressed respect to you for them. My young men were definitely absolutely very interested to see all of them and have now quite simply been loving these things. Thank you for genuinely really kind and then for picking this sort of magnificent information most people are really desirous to learn about. My personal sincere regret for not expressing gratitude to you earlier.
bape clothing http://www.bape-clothing.us
Reply hermes birkin
10:45 PM on June 18, 2022 
I simply had to say thanks again. I'm not certain the things that I might have used without the actual tactics shown by you about this subject matter. It absolutely was an absolute hard difficulty in my opinion, nevertheless encountering the expert style you processed that made me to cry over gladness. Extremely grateful for this advice and hope that you comprehend what a great job your are doing teaching many people using your website. I am sure you haven't encountered any of us.
hermes birkin http://www.hermesbirkins.com
Reply moncler
10:45 PM on June 18, 2022 
I wanted to write you a bit of word to be able to thank you as before on the wonderful basics you've discussed on this page. This is so unbelievably open-handed of you to give easily all that a lot of people would've marketed for an ebook to help with making some profit for their own end, certainly seeing that you could possibly have tried it in the event you decided. The basics additionally worked to be a fantastic way to fully grasp that someone else have similar eagerness much like my own to know the truth significantly more around this matter. I'm sure there are lots of more pleasurable sessions up front for individuals who scan your website.
moncler http://www.monclerjackets.us.org
Reply off-white
10:45 PM on June 18, 2022 
I have to show some thanks to this writer for bailing me out of this predicament. Right after looking out through the internet and getting techniques which are not pleasant, I was thinking my entire life was well over. Living minus the answers to the issues you've resolved by means of your good guide is a serious case, as well as the kind that could have adversely damaged my entire career if I hadn't noticed your website. Your own training and kindness in taking care of almost everything was helpful. I am not sure what I would've done if I had not encountered such a thing like this. I can also at this point relish my future. Thank you very much for this skilled and amazing guide. I won't hesitate to propose your web sites to anybody who needs and wants guidance about this issue.
off-white http://www.off-whites.us